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Kleenex Launches Facial Cleaning Line

Range includes wipes, pads and cushions

Kimberly-Clark has introduced a wipes-based facial cleansing line under its Kleenex Brand. The new line, which is available exclusively online at www.kleenex.com/facialcleansing, combine uniquely textured, multilayered fabrics infused with a pro-vitamin complex for a noticeably healthier looking and feeling skin.

The line includes dual-side  exfoliating cushions that smooth and polish the skin; moist facial cleaning wipes; soft cotton pads; moist eye makeup removers and shine away sheets, which feature double-sided fabric technology that lifts and traps oil without smudging makeup.

“Kleenex has a strong heritage in making high-quality tissue fabrics, and we are extending that knowledge into new innovations for effective facial cleansing,” says Eniko Olah, senior brand manager.

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